TRASCE: Clarins commits to ever greater traceability
The Clarins Group is one of 15 cosmetics companies* that are members of the TRASCE – Traceability Alliance for Sustainable CosmEtics consortium, a unique collective initiative in the cosmetics sector aimed at enhancing traceability in key ingredient and packaging supply chains across the industry.
With the support of the FEBEA (Fédération des Entreprises de la Beauté) as official sponsor, TRASCE aims to help accelerate the sustainable transformation of the cosmetics sector by initiating and encouraging common approaches to progress in traceability.
The founding members of this new consortium have committed to working together to map their supply chains across the entire value chain. This will be done via a common digital platform, Transparency-One, a reference partner guaranteeing each contributor the ownership, security and confidentiality of the data they share (ingredients or components used, origins, names and activities of suppliers and processing sites, etc.). Ultimately, TRASCE’s ambition is to consolidate this collective approach to the analysis of CSR-related risks so as to enable a shared interpretation of the data collected and define joint progress plans.
An initiative in line with Clarins’ CSR approach
For almost 70 years, Clarins’ supply chains have been the subject of an ongoing quest for verticality, transparency and exemplarity.
Joining the TRASCE consortium is in line with the many CSR initiatives taken by the Group. These range from responsible sourcing and purchasing, with the adoption of a responsible purchasing charter committing all the Group’s suppliers to respect the fundamental criteria of ethics, human development and environmental protection, to the introduction in 2020 of a responsible sourcing charter aiming for 100% responsible sourcing and 80% organic plants by 2025. The Group has also put in place a number of initiatives to reduce energy consumption, clean distribution and transport, recycled and recyclable packaging, with a target of 100% of the packaging in the skincare catalogue being recyclable and/or refillable by 2025 and 50% being made from recycled materials, waste reduction, with the aim of moving towards zero waste, and giving priority to short distribution channels.
It also directly echoes Clarins T.R.U.S.T (Traceability, Responsibility, Uniqueness, Security, Transparency): a first-of-its-kind initiative in the luxury cosmetics sector which allows the group to go even further in its demands and responsibilities in terms of transparency and quality guarantees, from the field to the consumer, thanks to the use of blockchain technology recognised for its reliability and unforgeability.
On this dedicated platform, a veritable traceability management tool for the Clarins group and its suppliers, consumers can find all the information about their product – origin and certification of ingredients, date and place of production: a guarantee of safety, but also a highly responsible commitment for everything that goes into the composition of a Clarins product.
“The Clarins Group has been working for many years to improve its knowledge of its partners and control of its ecosystem. Our commitment to the TRASCE project, alongside other players in the cosmetics industry, is to pool our demands in order to strengthen the duty of vigilance throughout the value chain. It is this same spirit of responsibility and openness that led us last year to activate the Clarins T.R.U.S.T platform, which provides consumers with transparency,” emphasises Guillaume Lascourrèges, Director of Responsible Development for the Clarins Group.
Launched at the end of 2022, Clarins T.R.U.S.T is currently available in 35 countries and 14 languages and includes almost 70 products and 90 ingredients that are traced, with the aim of reaching 220 traced products and 170 ingredients by the end of 2024.
*The 15 founding members of TRASCE: Albéa, Chanel, Clarins, Cosfibel group powered by GPA, Dior, The Estée Lauder Companies, Groupe Pochet, L’Occitane en Provence, L’Oréal, Merck, Neyret, Nuxe, Sensient, Shiseido and Sisley
Clarins – Amélie Lavie [email protected]
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