Clarins Group presents its new corporate website

This showcase for our group reveals every facet of our purpose: “making life more beautiful, passing on a more beautiful planet”.

As the cornerstone of group communications, this new platform was designed with two requirements in mind: it provides a modern digital experience and invites our different audiences to enjoy an inspiring and immersive story.

We took our inspiration from our culture, values, and strong commitments, but especially from our teams, their expertise, creativity and unique stories.

To meet visitor expectations, we developed:

• An optimized digital experience:  audience-centered paths thanks to a clear structure that promotes intuitive navigation, an immersive experience thanks to large visuals, and seamless paths, for example to transparently reach the jobs section.
• A bold visual and editorial identity: all while maintaining the strong identities of our Clarins and myBlend brands, our website creates a warm and elegant identity. Our editorial line feeds into our purpose and creates close ties with our audiences.
• Exclusive content: our website is filled with all new content—we’re inviting our audiences to learn more about the “real” Clarins and its employees in a transparent way that builds close relationships.

The site is available in English, French, Spanish, German and simplified Chinese.